Global Social Media Manager (m/f/d)

Dienstort

Limburgerhof
Deutschland

Dienstgeber Kontaktdaten

BASF Deutschland

Arbeitszeit

Vollzeit

Dieses Stellenangebot erschien am 07.04.2026 in sonstige

In your new role, you develop and implement a global social media strategy for a publicly listed company in close collaboration with relevant internal stakeholders and expert teams.
You manage and further develop global social media channels such as LinkedIn, Instagram, Facebook and X, including the planning and execution of paid campaigns such as Thought Leader Ads.
Additionally, you plan and create strategic content for global social media channels in close collaboration with internal experts, ensuring alignment with the communication requirements of a publicly listed company.
You develop new social media series and formats based on current trends and continuously evolve existing formats such as “People in Ag”, LinkedIn Live, “Follow a Farmer” and event coverage for trade fairs and PGA events.
Furthermore, you monitor capital market related social media coverage, manage responses to inquiries and conduct social listening to track public sentiment, identify reputational risks and uncover positioning opportunities.
Not least, you measure and analyze relevant KPIs to ensure the effectiveness of the social media strategy, further develop channels for key external stakeholders and oversee quality and cost control of internal and external service providers.